OEM

Apple needs to regain momentum in 2013

The Year Ahead: Apple

Apple did not enjoy usual warm coverage by the press this year with more negative pieces being churned out against what is usually the tech media’s darling. There’s no denying that Apple is maturing or as some would have you believe – already matured. The biggest question in mind is – what can Apple do …

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Microsoft: The new look needs refinement.

The Year Ahead: Microsoft

2012 was a huge year for Microsoft. Huge in terms of product launches and changes in directions. It was a year in which Microsoft threw everything they had and completely revamped the company. Windows went all touch based. ARM was embraced. Old web services made way for unified new ones. Office became a subscription service. …

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